A year ago I shared insight into Hugh Evans’ project to eradicate extreme poverty in our lifetime. One month ago, I attended an explosive event with a similar goal: Free the Children’s We Day in Toronto. On September 30, 2010, the Air Canada Centre was home to 18,000 of the province’s most passionate youth. Drummers set the rhythm for an enthusiastic pace that 12-year-old boys and girls refused to lose for a second as We Day unfolded.
Poverty is one of the most serious global issues faced today, and it’s been a problem from the beginning. When Craig Keilburger was 12 years old, he learned of a Pakistani boy who stood up for children deserving a better education and he was assassinated for it. Angry and determined to help, Keilburger nervously told his classmates this story. He posed a question that birthed a global movement called Free the Children: “Will you join me?”
Eleven hands went up and today, Craig works with his brother Marc to inspire others to build schools in poor neighbourhoods around the world. Already, Free the Children and its volunteers have built 650 schools.
Craig and Marc visit children in poor countries; last summer, Jacob Hoggard and his Hedley band mates travelled with them. Hoggard addressed the crowd: “I wasn’t watching a commercial on TV anymore. We’re so desensitized by everything that goes on in our culture. I’m here to tell you it’s real and it happens.” Hoggard turns lights off when he doesn’t use them, turns the water off when he brushes his teeth, and if it’s yellow—well, you get the picture. “There are a lot of simple things we can do to make a difference right at home,” Hoggard reminds us. “What we do and how we live here affects the world.”
This is the theme of We Day. We share this planet; we are a family; we can and do make a difference. Even by doing nothing, you are making a difference—but is it a positive one?
Hoggard was in good company; other celebrities and social justice leaders such as Deepak Chopra, Cherie Blair, Olympic champion Alexandre Bilodeau, K’naan, Down With Webster, Youtube hit Greyson Chance and Spencer West attended and led We Day as well. Down With Webster, a Toronto-based band, reminded the loud, enthusiastic crowd of 12-year-olds that “The choices and decisions you make now are going to affect the future. Not just your future—everyone’s future.”
The 12 year olds in the room know this well. How could one not feel moved to find that 18,000 youth feel, believe in act with an idea that caring is cool? These boys and girls demonstrate a passion for making a difference. They give us hope that if more people grow up sharing with their kindness, caring and compassion, we really will eradicate extreme poverty. Deepak Chopra boomed, “You are the reasons why God has not given up on humanity.”
Hearing the thunderous roar of the children, taking in the wise words of social justice leaders and people from these impoverished countries, one could not help but feel a warm embrace from inside: one could not help be feel hope.
Sometimes we need events like these so we can feel the energy. Tune into CTV Saturday, October 30 to view footage from this inspiring event. Remember—we are making a difference.
By Marisa Baratta
Blog Writer 2010, Change Tomorrow’s World




